WORK

Work work work work work...Rihanna said it first and she said it best. This past semester, Spring 2017, I have had the pleasure of working on many different  projects and assignments for my communications class, Cases and Techniques. After a lot of hard work (& maybe some tears) I have completed a PSA, LinkedIn Workshop, …

Dear BFF

When explaining and discussing media relations, there are definitely key things one needs to know. The what, why and how are essential topics in uncovering how media relations effects your company. Listed below are the major things to remember when discovering how media relations can improve your company. What: Research Why: Better Coverage, Lower Costs How: …

Grow Your Network

Would you consider the company you work for, to be current? Would you consider your business to have good external relations and marketing tools? These types of questions came to my mind after I recently did a little research about how LinkedIn has about 65 million business professionals from around the world. That is to …

In Case of a…Crisis?

Let’s say that you work for the Pennsylvania State University, and some of your duties include preparing others with a script in case of a crisis or emergency. You are the person others will look to when something goes wrong and how to appropriately handle the situation. In November 2011, the football assistant, coach Jerry …

SPEAK OUT

Speaking with courage is not usually the first thing we think of when having a conversation about sensitive topics. But what is speaking with courage? What does it mean for you and I in our society today with many controversial conversations all around us? Be Civil Be Heard's message is focused on targeting exactly that topic. …

Digital Media Kit: Hmm?

As many of you know, I am enrolled in a Introduction to Public Relations class this semester and I got the privilege of creating my own digital media kit for a product. This assignment was extremely interesting and fun because of the tools I got to use. Now while this was a challenge, it let …